Content-driven marketing has been around for decades. It fueled the Golden Age of Advertising. And now it’s making a comeback as brands have become publishers.
But at the heart of it all, is copywriting. Trouble is, while consumer-brands like Red Bull and Nike get-it, service firms have been late to the party.
The truth is that most are just terrible at it. But fear not, because these 5 B2B copywriting tips can help instantly boost your boring, tired B2B content.
5 B2B Copywriting Tips to Instantly Increase Content Appeal
Posted by FixCourse under Online MarketingFrom http://codelessinteractive.com 3315 days ago
Made Hot by: advertglobal on May 9, 2015 7:45 pm
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