BizSugar.com › Online Marketing › Does the Sales Funnel Still Apply Online?

Traditional businesses often refer to sales funnels, the process by which people become customers or repeat customers. No one starts out buying your product. Instead, they start as random people; you need to move them through the sales funnel. Start by making them aware of your company, then get them interested in what you are doing. Give people a reason to buy your products, and then close the sale.