Today, we shed some light on a PPC topic, namely Single Keyword Ad Groups.
A Single Keyword Ad Group, also known as a SKAG, is the ad group that contains only one keyword.
Its purpose is to match search intention as closely as possible.
So why would anyone use a SKAG in the first place?
What are its benefits?
And how can you set up a SKAG easily?
Single Keyword Ad Groups (SKAG): Benefits & Guide
Posted by
nic0las under Online Marketing
From https://growthrocks.com 1495 days ago
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