With Google's new features affecting the hotel search experience, hoteliers must be prepared to adapt to this evolution and re-strategize their marketing efforts to keep guests' loyalty away from OTAs and brand sites and into the independent hotel. Hoteliers will see a higher ROI from direct bookings when they implement a strategy that aligns with Google's changes.
How the Domination of Google Products will Impact Hotel Search
Posted by emarketing101 under Online MarketingFrom http://www.e-marketingassociates.com 3927 days ago
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