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Learn how to define your brand tone of voice to differentiate your brand from competitors and create a solid relationship with your audience. Read More

With the advent of the internet, social media, and instant communication via texting, customer expectations for service, as part of their entire customer experience, have changed. They expect you to be there, to know their history as a customer, and to treat them with priority and respect. They tel Read More

The Why Conversation in IT consulting. Learn how understanding client metrics can lead to targeted solutions, prevent scope creep, and enhance client satisfaction. Read More

Discover key strategies to develop a SaaS platform like Canva, from market research to monetization, and how development firms can assist. Read More

Discover the importance of networking for entrepreneurs. Build connections, access resources, and fuel your business success. Read More

"Starting ugly" in the context of launching a digital product generally means releasing a basic, often minimally viable product (MVP), to the market Read More

Explore key insights on choosing between remote and hybrid work models for your business. Discover flexible solutions and strategies to enhance team productivity. Read More

Explore the ethical challenges of AI in business, covering transparency, fairness, privacy, and accountability, with strategies for ethical implementation. Read More

From the description of my new podcast, Pluck the Day:

My well-being journey, plucking the day and achieving my values according to the sound idea of the good life.

I have started a trial period for three months, testing PM International's FitLine products called Power Cocktail and Restorate. Read More

Let's delve into what conversational marketing is, strategies, benefits and some examples of conversational marketing. Read More