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A small business coping with recession expands its product line to increase revenue. The story comes referred by Dane Carlson's Business Opportunities Weblog. Read More

For small business success, it's important to talk to your customers. In this excerpt from Small Business School, we hear one unusual example of how this paid off against prevailing market trends. Read More

Ford Saeks discusses the importance of keyword marketing for online business in this video. Read More

Watch small business trends to determine how your company is growing and evolving. Business coach Jim Schell talks about the importance of knowing your business's growth trend in this excerpt from Small Business School. Read More

So much of the literature on the subject of referrals focuses on the proper ways to network, ask for referrals, and create incentive programs for referral sources. While some of these more tactical things do indeed produce referrals for the organizations and salespeople that employ them, they are often little more than window dressing when it come Read More

Now by integrating a promotion with the viral features of social media you can spread the word about your promotion and your company far more widely and cost effectively than ever before. I believe it is this type of marketing that can create positive brand awareness that is a perfect fit with many types of social media, especially social networks Read More

That's right, 63% of adults may not be buying from you for one simple reason. In an economic downturn consumers are looking for one thing, and it impacts how and what they buy in a big way. Read More

The recession has impacted almost all of us. Some people will find that the impact is temporary, and when the economy improves, those people's lives will return to the way that things were before the recession hit. Unfortunately, that's not going to be the case for many people, who will discover that the impact of the recession has changed their l Read More

Create a new jingle for Gatti's Pizza incorporating the famous “dial 459-twenty-two-twenty-two and get a Gatti's Pizza Delivered” phrase. The Entries will be available for the public to listen to or view at gattisjingle.com and may be featured in future Gatti's TV, radio, and online marketing. Read More

The way of the web has become very social, as you are more than likely aware. Fortunately, this makes for more widespread conversations about any and all issues that are deemed worthy of discussion by anyone on the Internet. Unfortunately, it also opens up many pathways for abuse including spam, which can quickly turn a positive user experience i Read More