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It's easy to hang on every positive word a customer utters, and quietly dismiss any negative criticisms, but as Richard Branson points out in this short interview segment with Seth Godin, listening to all customer feedback should be part of your business strategy. Read More

LotusJump searches through thousands of online venues to identify opportunities where you can get a listing for your website; pick up editorially-earned backlinks; get blog and media coverage; network and/or share content on social media sites; and develop online PR and buzz for your brand. Read More