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Word of mouth marketing has changed due to social media. This interview with car legend Johnny Londoff focuses on powerful benefits of customer service as marketing. Read More

At just the age of 23, Stefani Joanne Angelina Germanotta more or more frequently known as Lady Gaga has rocketed to global fame is less than two years. Playing piano by ear from the age of 4, she went on to write her first piano ballad at 13 and began performing at New York nightclubs at the age of 14, she has now recently thrashed Billboard’s record as the first artist to have her first five si Read More

In 2008 my colleague established a Social Media Team and we started working on a more formalised approach to embedding the principles of Social Media in the organisation. Read More

Movies have a big impact on our everyday life. The movie "Avatar" now has grossed over $600M in sales. In fact, technology has increased our appetite to watch to entertain ourselves since we can now watch not only on television, but computers and smartphones. Read More

Suppose you’ve just been severely criticized, here are ways to help you handle critics and criticisms in a meeting: Read More

Shopping and the Web. They go together like Mr. and Mrs. Smith. Well, maybe not quite, but Internet shopping or E-commerce is one of the fastest-growing industry in the world.
It's fairly easy to set up an e-commerce website and sell almost anything from ... Read More

According to MENG (Marketing Executives Networking Group) more companies will be turning to social media in the next year than ever before. Senior-level marketers and execs are rapidly realizing that a strong online presence can be obtained through the use of social bookmarking, and the following stats from the third annual MENG Marketing Trends Study: Read More

Profit margins are key to business success. Project managers need to be aware of their importance and business owners must not be afraid of them. Read More

When you are running a small business on the Internet your design is the key to your overall success. However, there are a lot of small businesses on the Internet today that are not aware that there are basically four key elements that they need to consider. Read More

There's a huge difference between ringing up customers vs, caring for clients in your local business. Read More