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Lead generation is very important in all business, small or large. This Marketing Eggsper round-up includes a collation of posts all about lead generation — using analytics, case studies, internet marketing ecosystem, welcome emails, tele-verification, social media tactics, closing web leads and mo Read More

Do you use Content Writers in your Content Marketing plan? This Marketing Eggspert round-up includes posts on why you should use a professional content writer, outsourcing content creation, signs to say you should outsource your blog content writing, resource ideas, dating tips to find your best co Read More

I have to remind myself that not everyone is a writer like I am. That sometimes businesses struggle to hit the mark with their blog content (if they didn’t, I’d be out of business). Still, I know that often, entrepreneurs are willing to make their blog content better…only they don’t know how. So le Read More

Collecting on unpaid invoices can be a daunting task. It can be nerve-wracking trying to approach the conversation firmly enough to get you paid but delicately to not damage the customer relationship. Read More

We know a lot about Copywriting here at Egg Marketing so it was easy to put together a compilation of posts for you here. These articles about copywriting include why to hire a professional content writer, powerful copywriting secrets, psychology-based copywriting hacks, writing strategies for thos Read More

Recently I spoke about influencer marketing at PR Bootcamp in New York City. Just before my presentation, a panel of editors and producers from television programs like Dr. Oz and The Today Show talked to an audience of public relations professionals about getting products and experts on their prog Read More

Ecommerce Marketing is a much needed addition to your marketing strategy. In this Marketing Eggspert round-up the articles concentrate on what’s it all about, how to grow your offline business, SEO tips, eCommerce strategy, eCommerce platforms for websites, smart eCommerce marketing, personalizatio Read More

Whether you’re interested in making your own pet into a social media star or leveraging the power of other animal influencers for your brand, here are some tips for creating compelling social media campaigns that revolve around popular animals. Read More

Guest blogging is an important part of your online networking strategy. In this Marketing Eggspert round-up I’ve included posts explaining how guest blogging can help your business, how to keep the Editor happy and get published, guest blogging mistakes to avoid, an ultimate guide, how to track you Read More

Only 60 women throughout history have shattered the ultimate glass ceiling and ran the boardroom of a Fortune 500 company. Think about that, that number is telling. If you crunch the numbers that less than an average of two-percent. It has gotten slightly better in modern times, but the number is Read More