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“Company culture” isn’t just a buzzword: It describes the way a group of people work together. You can do a few things to encourage one that’s positive. Here’s a few I’ve learned from experience… and from listening.
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Marketing automation isn't the new kid on the block anymore. The majority of companies are considering implementing at least one automation software. Which tools have become more popular? How are brands using them? How is the automation market expected to grow? Take a look at these statistics. Read More

Companies are starting to use social media to set strong online presence. Since most people today use social media in their everyday lives, companies see this as a mean to improve their sales and brand awareness. To get better mileage from social media, let us look at how it is used beyond building Read More

What do we do with our smartphones? 40 percent people use their mobile for social media, 50 percent smartphone subscribers serve ads, while 2 in 10 use it for watching videos, 35 percent sleep with their mobile and 7 out of 10 check it during a meal at least once a day.

Check out this infographi Read More

The fourth presentation of our Succeeding in a Japanese Company telesummit is Sara Aptilon talking about Same Words, Different Meanings -- Effective Communication with Japanese. Read More

If you want to get people to click on your ads, don't make any of these 8 common mistakes made by search marketers. Read More

Short codes are an immediate, engaging way to connect with your customers. A short code is the perfect addition to your next text message campaign, to make it easy for customers to interact.

So, you’re wondering, how could I use a short code for my business? Let’s look at some examples. Read More

Most of the entrepreneurs I know realize they have some bad habits, like maybe procrastination or not listening well, so they focus on dropping these. New studies indicate that a more productive approach would be adopting new good habits and behaviors that clearly move your business forward, like g Read More

Let’s take a look at how to get started with IFTTT through an example, and four other great recipes that you can use to make you and your virtual assistant more productive around your social media marketing initiatives. Read More

You here it all the time. Inbound marketing this, inbound marketing that. But what is it and why should you be using inbound marketing software for your organization? Here are the Top 10 reasons you need to use inbound marketing software. Read More