BizSugar.com › User › seltzer04 › Voted

If the idea of a mobile marketing campaign feels like a strategy reserved only for large companies with massive technology infrastructures, you might be surprised to hear that you’re missing out on what can be a highly profitable marketing channel that provides a significant return on investment — Read More

If you are planning to invest in direct mail here is some expert advice to follow so you can avoid some common mistakes that cost you money... and impact your ROI.

You'll save money and maximize your results if you can manage to avoid these flubs... Read More

Storytelling is a key tool for sales reps when talking with customers - 16 tips for successfully using storytelling and three situations when storytelling is particularly helpful when selling. Read More

Are you trying to create your first infographic and don't know where to start?

Here are my favorite (FREE) tools to help you create and share an infographic with examples from one I recently made myself. Read More

What makes your business unique and stand out from the competition? Your Unique Selling Proposition helps to differentiate your company and it should be used in all your marketing efforts.

Before you start your annual market plan process, use this simple worksheet to zero in on your unique selli Read More

Just like Twitter or Facebook were when they first came out, Snapchat still seems foreign and new to most businesses. However, there are several benefits to using Snapchat to announce new products, humanize your company, and stand out from your competition. Read More

Branding is more about improving your business visibility, and this is where most entrepreneurs and startups often miss the mark. Read More

Telling the story of your business can help build a stronger brand bond with your customers and the industry.

Featuring a business growth story example in the boating industry. Read More

The approaching end of the year presents a perfect time to ensure that you capture as much business as you can — and to plan for all the opportunities a new year presents.

Here a few simple ways to plan a successful year-end marketing calendar to finish off the year strong and prepare for next y Read More

It's polite to share... isn't it??

Follow this best practices guide for posting and engaging on social media sites like Facebook, Twitter, Instagram and more
[includes a handy INFOGRAPHIC to highlight some key ideas for each social media site] Read More