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How do you build something that’s time-tested, but audience-approved? Here are four trustworthy techniques to consider when marketing your next business idea. They’re four small things that have proven to work time after time after time. Read More

It’s never too early to start teaching your kids about money — and about starting a business. A solid understanding of money, and of how business works, can start your child on a path to financial freedom — on his or her own terms. Read More

Mike McGrath’s B2B online quotation service, supply.ie is a boon - offering buyers an efficient liaison point with suppliers that saves companies time and money. Read More

Your business may not be able to afford large ad agencies, and since your marketing budgets are usually small, small ad agencies may not want your business. As a result, you may find it tough to establish your brand. But it doesn’t have to be that way. Read More

For surviving and thriving in the current economic environment, you must find new and creative ways to save costs. If you are a small business owner, look for ways to reduce costs and improve overall efficiency. Here are 10 cost-saving tips for small businesses: Read More

Promotions can also be effective calls to action, pushing up sales in the short-term. Cost-effective promotional campaigns can be life-savers for small businesses with limited budgets. Here are five ways small businesses can save on promotional costs. Read More

Did you ever wonder why some entrepreneurs always seem to have all the luck and success, while others never seem to catch a break? As an Angel investor, I quickly learned that luck has very little to do with it, and I now look for some personal characteristics and leadership styles that separate th Read More

Many small business operators view insurance as one of their biggest costs. But before you scramble to pay the sky-high insurance premiums, try these tips on saving on insurance costs. Read More

Today, most B2B clients are aware of environmental issues, and some of them actively look for environmentally friendly products and services. This trend is going to get only stronger in the future. Here are some of the best strategies that companies who want to become “green” should follow: Read More

During recessions, most businesses must adopt out-of-the-box, creative b2b promotional strategies to create awareness for their business and brands, and to improve sales. Here are some examples of b2b promotional strategies that can work during recessions. Read More