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New entrepreneurs who want to survive, and optimize the growth of their startups, need to think globally, and act locally, from day one. This approach, popularly known as “glocalization,” means you have to design and deliver global solutions that have total relevance to every local market in which Read More

A few weeks ago I talked about the 3 C’s of my blogging success, and in that post I listed Blog Engage as the top community for bloggers to join, and I also discussed the importance of making connections and Read More

Marketing a local business today takes a multi-pronged approach. Here are seven ways to meld social media with traditional marketing:

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If Duane has one thing to say about the importance of business planning that he’d like to pass on, it’s this: Business planning is a serious way of structuring your ideas. Read More

Belonging to the Chamber of Commerce, NFIB or BBB can seem like the right thing to do. But, are you really using your membership to your advantage?

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BizSugar CEO Anita Campbell shared this link today about determining whether or not your business has "saleability." The real question here is whether you've built enough value into your business that someone could buy it and operate it successfully without you in the picture. I'd like to hear what Read More

It is so easy to polarize the topic of gender and leadership. We could go there. But what are we really talking about? Humans do seem to have a penchant for creating dichotomies where... Read More

As bloggers, there are certain mental barriers that are often holding us back. The following article is all about identifying those barriers and getting rid of them! Read More

As in any relationship it's often the small signals you receive that can make a big difference.When marketing your brand if you miss these signals you may find one of your competitors has grabbed the opportunities.Tips to help you leverage your expertise into profitable products. Read More

Whitney Parshall is the founder and owner of Booth Girl Show Staffing, and recruited the help of Jean-Yves Hasson as her web/graphics designer, who helped her in branding and with the website design. While working as an actress in NYC, Whitney began a part time job as a sales assistant in trade sho Read More