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Recently I had the chance to interview local SEO expert Chris Silver Smith. Chris is the President of Argent Media, a Dallas based search engine marketing company. Chris also serves on the board of advisors for Universal Business Listing and on the SEO advisory board for FindLaw ... Read More

Keywords are at the center of an SEO campaign. After all, in the most basic terms that’s how SEO works. People type in a keyword or a keyword phrase into the search engine and the search engine shows results that include that keyword or keyword variation. Read More

This post is a little off the beaten SEO path, but website security is no joke and something that every site owner (no matter how big or how small) should take very seriously. You don’t want anyone having any kind of access to your website, blog, social profiles, etc without your ... Read More

A B2B online marketing campaign needs to have a strong content component in order to be successful. B2B decision makers are looking for a service provider or a product that is going to make their job easier. They want to know that they are making the right decision for their company. Read More

According to SEO expert Ian Lurie , the biggest mistake any site can make when it comes to their SEO is thinking “That it’s a tactic. It’s not. It’s a strategic approach to marketing online.” And what’s the difference between a tactic and a strategic marketing approach? Read More

A few weeks ago I was talking with one of my B2B SEO clients about their ongoing link building campaign and he mentioned that he had several preexisting domains that he had bought several years back that he wanted to redirect to his current site. That counted as link building, right? Read More

There are plenty of sites out there that you could get a link from. But you really need to ask yourself- do you really want a link from this site? Link building practices of yesterday (get a link from any site possible) are long gone. Read More

Low-value SEO tactics include any of those “easy win” or “low-hanging fruit” solutions so many site owners are looking for. They want to get in, get out and have an optimized site as quickly as possible. I get it; as a small business owner I I know that time is tight and you don’t always have 2-3 h Read More

Recently I had the chance to interview digital marketing and SEO expert Erin Everhart. Erin is the director of digital marketing at 352 Media Group, a digital agency providing design, development and marketing solutions for clients ranging from startups and mid-sized business to prominent brands. Read More

There’s a reason why so many successful SEO firms exist today- there’s a huge need for them! Businesses understand that an online presence today is everything, and more specifically, a positive search engine presence. This is why they are willing to invest in online marketing and SEO. Read More