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This weeks episode is on providing quality follow-up. Our guest this week was Rick Cooper. Rick is Founder and President of The PDA Pro and is author of Million-Dollar Contacts, Fortune is in the Follow Up, Marketing Magic and his most recent Extreme Excellence. Rick is an expert and national speaker on Attraction Marketing and Sales Results. It i Read More

Learn important insights into the different options and approaches to raising capital for your business. When raising capital it is critical to understand how investors view your business as well as the different types of investors, and what each investor type is looking for. Then you can prepare properly and not only improve your probability of r Read More

Small businesses seeking financing from venture-capital firms need not worry about writing up a solid business plan, since it doesn't sway funding decisions anyway, concludes a new study by researchers at the University of Maryland Robert H. Smith School of Business. Read More

One industry gets consistently hit in an economic downturn. This being the advertising industry. Except in this downturn, newspapers which were already weak, are being decimated. This includes the likes of the Tribune Cos, the Chicago Sun Times and numerous others. The reason behind their demise is twofold. Read More

This blog post and podcast article talks about the ability in sales to keep one the most important components of a business continuously providing - its customers. Satisfied customers are the bedrock of any business and maintaining relationships will mean that in hard times they can be relied upon to keep providing business time and time again. Read More

Web activity tracking is a great indicator of what needs to be added to the website, what needs to be changed, what needs to be provided to make the website as much a part of the lead nurturing process as the software application being used. After all till all the elements work in synch, adjustments need to be made to reach that goal of generating Read More

For our marketing to succeed, we, as marketers, need to understand what successful publishing is. The majority of our marketing spend needs to be dedicated to the creation of consistent valuable and relevant information to our customer segments. Read More

With Spring in the air, the financial markets seem in a frisky mood, there is a small bounce in British property prices. The banking system is no longer in danger of immanent collapse. President Obama says there are signs of hope in the economy... Read More

A tongue in cheek post on sales qualification from the view point of a starship captain. How does one navigate new situations and act upon data that comes in about new opportunities...by qualifying the situation continuously. Read More

Latest research from the Ethisphere Institute shows ethical companies outperform their “less ethical” counterparts. Here's 2009's most ethical companies in the world. Read More