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Everyone has something go wrong at some time and I always say “the true measure of a business isn’t what you do when everything is going right, but how you handle things when they go wrong.” So when something goes wrong and one of your clients places a negative post on-line which potentially can so Read More

The Wall Street Journal reports that in 2015, Facebook will restrict the commercial posts Facebook allows on pages. While this move will affect all businesses, especially small businesses, there’s several things small business owners can do. Read More

What if there was one simple tool that was powerful enough to have an impact on your entire marketing strategy, from advertising to in-person sales? Well, there is such a tool, and you have probably even used it before. Read More

New payment technologies require effort and financial investment to implement. Here’s a look at the new payment options expected to shift consumer behaviors, and a bit of guidance on how to determine if the potential benefits and drawbacks justify the cost. Read More

What sets your business apart? The answer to that question usually leads entrepreneurs to define their unique selling proposition, or USP. To help entrepreneurs create a unique selling proposition, we’ve written this handy guide to walk you through the process. Read More

Today we commemorate the 100th episode of the Content Marketing Podcast by reliving some moments from our interviews with some of the thought leaders of our industry. Read More

It’s always interesting to try new social media management tools, so I was thrilled to get the chance to test Rignite. While the tool is aimed predominantly at enterprises, bloggers can try it for free (I’ll tell you how later in the review). Check out the key features of Rignite in this review by Read More

Clutter creates chaos, disorder, and inefficiency in both your professional and personal life. Having worked in senior management in multi-national organizations for 20 years, I have witnessed all the tricks of the trade when it comes to looking busy. Many people describe their spaces as “organized Read More

This franchise video is about the newest technology invading the food business; Tabletop tables. Not only is this technology changing the landscape in food service, it's potentially going to leave waiters and waitresses unemployed. Read More

Apple's marketing agency once made John Lennon Think Different. Yesterday marketing reality made Apple think different ... or just the same as anyone else. Read More