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During the 1990s, before kids were playing Need for Speed and Call of Duty on their Playstations, there was the Super Soaker water gun.
Super Soaker was a particularly epic invention for children everywhere that rendered traditional pistol water guns that piddled out a thin stream of water obsolet Read More

Staying competitive in today’s world often depends on your ability to use digital media to reach potential customers and clients. Developing a strong digital marketing strategy and then following through on it can be the difference between turning a profit, or turning in your keys. Consider the fo Read More

It's psychologically proven to work. Give a gift and your customers will be more inclined to give something back. It's called the rule of reciprocity. Here are several examples of when and how it works. Read More

From the advertisements, to the performances and, yes, even the football, here are the top 3 entrepreneurial moments from Super Bowl 50. Read More

So how easy is it to market YouTube videos effectively to build a popular YouTube channel? Not easy at all. Read More

Are your friends and family members loving something you make so much that they are encouraging you to think about starting a handmade business to sell it? If so, a handmade business could be for you. Or it could not be. Read More

Twitter’s CEO Jack Dorsey moved quickly to quell fears that a supposed impending change to Twitter’s algorithm timeline will result in a change to the way tweets are displayed on the platform. Read More

In customer service, we hear many of the same phrases all day, everyday. As a self-proclaimed representative of the hoards of customer service workers out there, here are just a few of the things NOT to say when interacting with those of us who genuinely try to lend a hand… Read More

When you meet someone new, what happens?

Chances are, you ask them questions in the hopes of learning more about them. The end goal is to connect.

Let’s take a look at 7 brands that are crushing it with their storytelling. Read More

Technology makes our lives as small business owners easier in many ways. But in others, it seems to add complications and clutter. It’s still early enough in the New Year to get your technology in order so you’re ready to grow in 2016. To help, Staples is a go-to resource for tech needs. They’ve cr Read More