Content marketing has become a popular online marketing tactic over the last few years, with many businesses incorporating it into their larger digital marketing strategy. Unfortunately, content marketing and search engine optimization (SEO) aren’t always integrated well — or at all — within an org
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Lyceum voted on the following stories on BizSugar
The 7 deadly sins of content marketers
Posted by StellaShveyqgd under MarketingFrom http://marketingland.com 2879 days ago
Productivity Puzzle Solved
Posted by CorporateCoachG under Human ResourcesFrom https://corporatecoachgroup.com 2879 days ago
Made Hot by: profmarketing on May 12, 2016 11:06 am
Despite having an educated workforce, the average productivity of a typical British worker is less than that of the US, Italy, France, Germany and many other European countries. There is however a missing link: attitude.
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How GetSocial is changing the world of content marketing
Posted by joaoromao under Social MediaFrom https://blog.chartmogul.com 2880 days ago
Dark Social is all the virality you cannot see. Invisible traffic to your site, driven from links pasted to a friend in WhatsApp, sent via SMS, dropped into a Slack chatroom. These personal, mobile referrals create the black box in a content marketer’s performance data. And that box is getting bigg
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Integrated Life: For CEO Sabrina Parsons, There’s No Such Thing as Work-Life Balance - LivePlan Blog
Posted by PASAngelique under ManagementFrom https://www.liveplan.com 2880 days ago
Made Hot by: logistico on May 12, 2016 11:14 am
What does it take to run a company, raise three kids, and still keep it all together?
In this interview with Sabrina Parsons, CEO of Palo Alto Software, we’ll get answers to these questions and a good deal more.
http://bit.ly/1NoOtGu Read More
In this interview with Sabrina Parsons, CEO of Palo Alto Software, we’ll get answers to these questions and a good deal more.
http://bit.ly/1NoOtGu Read More
4 Tips on Managing Your Remote Customer Service Team
Posted by smpayton under Customer ServiceFrom http://www.eggmarketingpr.com 2880 days ago
Made Hot by: JoshRed on May 12, 2016 12:20 pm
Managing your remote customer service team can certainly be hard, but it can be done. The following four tips will help you make it happen.
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The King Henry VIII Guide to Killer Content Marketing
Posted by ShannonW under MarketingFrom https://www.semrush.com 2880 days ago
Made Hot by: PMVirtual on May 12, 2016 12:29 pm
If we must still say “content is king,” why not turn to a real king – King Henry VIII specifically – to teach us all about it?
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Why Hugging Your Haters Matters, and How to Do It
Posted by stillwagon428 under Social MediaFrom http://smallbiztrends.com 2880 days ago
Made Hot by: advertglobal on May 12, 2016 12:48 pm
Your customer experience should be transparent, direct, and social. It should be proactive and reactive, and you should engage with everyone, regardless of the types of insights they share. That’s the premise behind recently-released book, Hug Your Haters, by Jay Baer, who has provided data-backed
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Account-Based Marketing For Dummies Helps Speed Up Sales Pipeline Velocity
Posted by stillwagon428 under MarketingFrom http://smallbiztrends.com 2880 days ago
Account-based marketing (ABM) is a term that has gained a great deal of traction over the past 12 months, but many still aren’t familiar with what it is. Sangram Vajre, CMO and co-founder of ABM platform Terminus, wrote the book and shares with us his thoughts on how ABM can help sales and marketin
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19 Ways to Get More Business - janicehostager.com
Posted by papermark under MarketingFrom http://janicehostager.com 2880 days ago
Made Hot by: MarketWiz on May 11, 2016 12:30 pm
Getting your customer to notice you is the first part of the Trail to the SaleTM. So what does that look like for your business? Here's a list of ideas you may have not tried, and a free worksheet to determine the best course of action for your particular small business. [FREE WORKSHEET]
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7 Good Entrepreneurial Habits That Turn Bad
Posted by martinzwilling under StartupsFrom http://blog.startupprofessionals.com 2880 days ago
Made Hot by: Webdev1 on May 12, 2016 1:09 pm
Good entrepreneurs are all about managing change, but too many forget that they have to change themselves as their dream evolves from a startup to a scalable business. Most begin by doing the product development, marketing and sales alone, but struggle making the transition to hiring and coaching o
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