Lyceum voted on the following stories on BizSugar

An epic 25k-word article on content promotion. Hundreds of tools and links to all the best places where to share your next blog post and attract thousand of clicks to your website. All the nuts and bolts of the content promotion process presented in a clear step-by-step guide that contains a ton of Read More

How to Write Transactional Emails, featuring Beth Dunn

How to Write Transactional Emails, featuring Beth Dunn Avatar Posted by litmusapp under Marketing
From https://litmus.com 10 days ago
Made Hot by: PMVirtual on April 21, 2016 10:14 am
Think back to the most important email you sent last month. What comes to mind? Beth Dunn, Product Editor of Hubspot, walks you through how to make great transactional emails.
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Clickbait and 8 more marketing buzzwords you hate

Clickbait and 8 more marketing buzzwords you hate Avatar Posted by GetApp under Marketing
From http://lab.getapp.com 10 days ago
Made Hot by: thelastword on April 21, 2016 6:46 am
“Grabbing the low-hanging fruit for your viral go-to-market strategy– such as getting an influencer to share your data-driven piece of snackable content– will help your growth hacking efforts aimed at disrupting the marketing industry, especially if you use a clickbait headline to drive traffic.”
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In this election year, leadership is a big conversation. What does it take to be a good leader? How is leadership changing in a world where we are both leaders and followers? This list of new leadership books is dedicated to exploring all the different facets of being a leader, from governing a b Read More
An increased number of small business owners are cashing out and getting record sales prices on their exit plans, according to BizBuySell.com’s latest quarterly Insight Report.
The BizBuySell Insight Report is a nationally-recognized economic indicator that tracks the health of the U.S. small busi Read More
It takes a strong mental foundation to allow others to see your unfinished entrepreneurial story. Many business owners limit what they share publicly in order to craft what they think is a perfect image.
At a weekly event called “Fashion Speak Fridays,” Small Business Trends spoke with Alissa Chap Read More
More than a third of small business owners do not have confidence in any of this year’s presidential hopefuls, according to a new OnDeck survey.
With the field of candidates ebbing away on all sides of the political spectrum, 34 percent of small business owners now say they are unhappy with all of Read More
As CEOs, we’ve all been there, right? One day, your employees are performing at their peak, and then the next, they become lazy employees and won’t lift a finger. You don’t want to bring down the hammer, because that might decrease productivity and encourage rebellion. Read More
Spending at small businesses is much higher in some metropolitan areas than others, according to data from the newly formed J.P. Morgan Chase Institute, a think tank created to provide insight on the economy using the bank’s proprietary information. The relative balance between central cities and s Read More
Great innovations don’t always come from big business. A new zero-emission solar-powered streetlight called the “Monopole,” which turns sunlight into streetlight, eliminating electricity costs and feeding energy back into the grid, has been launched by Scotia, a small firm founded in 2009, in Copen Read More

This Could Be One of the Most Underestimated Employee Benefits

What's more important than salaries at your small business? Small business owners and entrepreneurs sometimes believe they …
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BizSugar Contributor Builds Web Marketing Blueprint

From the beginning, Scott Dudley has focused on marketing for the Web, launching Lo Cost Marketing.com in November … More
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