Lyceum voted on the following stories on BizSugar

Simple Social Media Strategies for small business owners with Alicia Cowan. Simple Social Media Strategies for small business owners with Alicia Cowan Read More
In this video you will learn more about Facebook Marketing Strategies and Secrets I use daily. You can use them to learn how to expand your business through automation. If you work full-time you must be online to expand your business and this video will show you how to achieve that! :) Read More
Hi, I'm Cristina Caldera, Social Media Manager at Buisiness.com, and I'm going to discuss how to create a successful social media marketing strategy tailored specifically to small businesses looking to reach a B2B audience. Read More
New to Social media, check out how to get started with this Social Media introduction or how-to visit the site above for more business tips. Read More

Buyer Persona. All you need to know about it

Buyer Persona. All you need to know about it Avatar Posted by karolzielinski under Sales
From http://karolzielinski.com 20 days ago
Made Hot by: steefen on January 12, 2015 2:46 pm
There isn’t a product, service, or blog which would suit each one of us.

Here comes the concept of buyer persona. An imaginary character, a made up person, someone, who buys your products or services. Read More
This #TYBCommunity Round-Up includes posts about latest changes in Pinterest, a facebook experiment, Instagram stats, Google Analytics, WordPress social sharing plug ins, storytelling, becoming a morning person and more. Read More

Spending Money on Social Media: What is Worth it?

Spending Money on Social Media: What is Worth it? Avatar Posted by Jed under Social Media
From http://smallbiztrends.com 20 days ago
Made Hot by: sophia2 on January 12, 2015 3:22 pm
Putting time and effort into a social media campaign can actually cost quite a bit of money when all is said and done. Here are three major costs associated with social media and whether or not they’re worth the funds. Read More
By Mark Breen

They say ‘content is king’ and they also say that ‘good content will find its audience’.

Now, one of those is true and the other says ‘good content will find its audience’. We might talk about how to find the audience another time but, for now, we’re going to focus on the actual Read More

Don’t Let Your Business Be A Dead Startup Walking

Don’t Let Your Business Be A Dead Startup Walking Avatar Posted by martinzwilling under Startups
From http://blog.startupprofessionals.com 20 days ago
Made Hot by: LimeWood on January 12, 2015 2:23 pm
As an entrepreneur mentor and startup investor, I see with sadness the 50 to 90 percent that fail. If you ask them for a reason, most will insist that they couldn’t get funding, or they ran out of money too early. But I’m not convinced that it’s as simple as that. Many are just not facing the reali Read More
Here is an insider view of what happened at the headquarters of French Newspaper Charlie Hebdo, on Wednesday morning, January 7, 2015. Read More

Learn How to Build a Firm Benefits Foundation

While health care reform hasn’t gone into full swing mode yet, your business can lay a firm foundation for 2015 by following …
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Dhiraj Das @linktons Brings Passion to the Web

The story of how Dhiraj Das brought Linktons.com to the Web is a reminder of how important passion becomes when … More
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