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I love sales page optimization. Creating the product is the tough (and often tedious) bit. Meanwhile, optimizing your sales page to boost income offers instant results and can be fun and rewarding Read More

There's a growing trend of companies that charge those with bad health extra for their health insurance. Is it fair? See some arguments.
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Don't get so entangled in social media that you forget ye olde SEO best practices to earn Google love. Read More

Don’t look now, but content marketing has hit a wall. In the past month alone, experts at Marketing Profs, Interacter, and Forrester have questioned the legitimacy of what was once an online marketing and engagement cornerstone.

But on what grounds?
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If you have an existing business, like many other businesses today, you may be feeling the effects of the slowed economy. Although it may seem that people are not be buying as much as they once used to, increased profits can still be made. Read More

More than half the battle of starting a successful online store involves finding the right product to sell online. Here are some great places to brainstorm product ideas Read More

I was recently watching a highlight real and got to thinking about the basic fundamentals of football and how they relate to business.The way in which football can serve as an effective analogy for growing and developing a business is quite compelling. Read More

Social media seems to be so much work! I have a business to run, and I'm not interested in adding more workload to my day. This is the conclusion a potential client drew from a discussion we had on strategy and monitoring a couple of days ago. Read More

Are you ready to change the way you work forever? That's what Rework, a book written by the founders of 37Signals, promises. In this post I want to share with you three of the eighty-six lessons taught in Rework and explain how they apply to online store owners. Read More

There can definitely be a great deal of profit made when it comes to buying products wholesale and then selling retail. The key however is not only finding the right product, but also the best distribution source. Read More