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There is a huge difference between stepping out of your comfort zone and trying to be the leader you think you should be. If you’re making yourself uncomfortable by trying to be someone you’re not, then others will pick up on that as well. Read More

As the owner of a small business in an ever-changing industry, I have to make tough calls and act quickly. I have a limited amount of time to dwell on the possibilities. Sometimes this works to my advantage because I don’t overthink it, but there are times I fear that I will make the wrong choice. Read More

A #CoolContentCreators Interview with the incredible storyteller and content creator, Chris Brogan. Learn how Chris never runs out of content ideas! Read More

Businesses all agree: you must serve customers well. But in today’s always-on digital ecosystem, this has been ramped up to the umpteenth degree. If you ignore your customers on the many different channels in which they communicate, they might just go away — for good.

Micah Solomon’s book, Ignor Read More

I’ve discovered that people like it when you are vulnerable. It makes us relatable. It gives others a sense that they are not alone and can understand our struggles. Read More

It’s better for dissatisfied customers to talk to you than about you. Here are a few things to consider for gaining more insight into your customers’ “wish lists” as a way of providing them with positive customer service experiences up front. Read More

RITE – Relevant, Interesting, Timely, and Entertaining – is a formula for developing content of interest to your audience. In this post, I share examples of each type. Read More

According to the majority of polls, January and February rank among the least favorite months of the year with March in third place. If you loathe winter, I’ve found a few ways to shake the cold winter months. Read More

We have the best intentions. But, deep thinking, non-immediate revenue-generating, non-linear projects are often pushed toward the bottom of the list in favor of seemingly timely, sometimes important, easily justifiable stuff. ‘Life gets in the way’ or ‘life happens’ as they say. Read More

It may be hard to believe, but with 2019 coming to a close, hashtags have been fully integrated into LinkedIn for well over a year! Despite hashtags’ staying power on the platform, many businesses still struggle with how to best use them to grow their audiences and receive more engagement. Read More