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I don’t know about you, but I love good campaigns. Unfortunately, they are few and far between.

None of the ones that I have seen this year have really impressed me so far. So, why not focus on 2014? There were some very successful and inspiring campaigns whose lessons can be applied to pretty m Read More

Have you ever lost patience while waiting in line because it wasn’t moving fast enough? Or have you felt annoyed after reading a nasty comment directed at you? I know I have.

And I have my limbic system to thank. Also known as the ’emotional brain’, this is the area of the brain that responds to Read More

At the beginning of June, I came across an article by Andrew Garberson. In it, he describes how Google+ Collections helped increase views of his content by 700%.

This number intrigued me and I decided to give Collections a try. A few weeks in, and the results have been amazing. For example, my p Read More

A few months ago, I showed you how Karen Dietz curates posts on Scoop.it. The article was so well received that I decided to turn the idea into a mini-series.

This time, I went for a different example: a roundup. This form of curation consists in bringing together a series of related posts in an Read More

When navigating online, you’ve probably seen that many of your competitors are using Pinterest to promote their business. So, you decided to also give it a try. After you’ve opened your Pinterest profile; optimized it with a great photo, concise bio and your website link; you then upgraded it to a Read More

It’s very probable that you’ve have heard of Instagram by now. With more than 77 million users in the US and 300 million monthly active users around the world, this platform is a treasure trove of food, cat, and travel pictures. But that’s not all.

In a world where Facebook is overcrowded and re Read More

Looking for some social media stats to use for your strategy or in your next presentation? You will find what you need in the list below — updated to June 2015. Read More

Generating 200 conversations per minute, those communities for business professionals can be a treasure-trove of information and networking, a hotbed of self-promotion and spam…or a ghost town. Or all at once. Read More

arlier this month, the #BizHeroes community shared some excellent tips about website design. You will find the highlights in this article. Read More

Last month, Postmatic turned me into a huge fan with its caring approach. I share what happened in this post. Read More