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The in-store retail environment can be looked at as a type of ecosystem – like a fishbowl of commerce. The trick is to make the environment most hospitable to sales. Read More

Many of these will help you streamline your approach as you establish a strong position in your direct digital marketing. Read More

Do you have Windows Phone 7 yet? If not, you may want to consider checking out what Microsoft has done with its mobile platform. Since the release of WinPho7 (Windows Phone 7) they have been selling out throughout the world, including Germany, the UK and the US. Although shortages in supply have be Read More

As gadget junkies and those of us concerned about the mobile space evaluate the release of Windows Phone 7, I wanted to take a look at a couple stories that have made headlines recently concerning BlackBerry, iPhone and Android. Read More

The best verbiage and format to use for SMS calls-to-action is: “text keyword to short code.” There are few reasons or situations where using an action word besides “text” makes any sense. Read More

The following tips and best practices can help you develop in-store signage and other marketing visuals to help your brand achieve higher opt-in rates for retail-store SMS campaigns. They also help increase overall user satisfaction.

There are 5 key ingredients to successful copy and design deve Read More

Knotice was recently honored with two Cascade Capital Corporation Growth Awards For years, the Cascade Capital Growth Awards have honored Northeast Ohio companies that have prominently increase sales and employment over the past five years. Knotice received awards for both “Employee Growth” (389 pe Read More

Email personalization can be an excellent tactic. What a great way to grab the recipient’s attention. You recognize them as your valued customer, and talk directly to them. Kind of gives that warm and fuzzy feeling. But before you decide to go ahead and start personalizing all your emails, there ar Read More

Just like you are unique as an individual, just as no two snowflakes are alike, even your Web browser has its own identifiable qualities. Read More

However, some recent shopping experiences have started to make me question the value of these loyalty programs when they’re not properly executed. Those sweet deals intended to lure in business can quickly sour the brand relationship if you don’t manage the details. Read More