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Clayton Christopher of Sweet Leaf Tea talks about how to choose a business name. His suggestion: make your name short and memorable but don't get too hung up on the decision. Your name can eventually be changed if necessary and can evolve with your business. Read More

An article in the New York Times' small business section reports on a Maryland University business school study that suggests venture capital firms often ignore business plans and even an entrepreneur's past startup experience when deciding what projects to fund preferring to go on instinct and their experience instead when judging a venture's Read More

Many articles and books have been written about what makes a good investor. A lot of these articles look at some of the most famous investors, like Warren Buffet and George Soros, and analyze what makes them successful. This is a sort of 'bottom-up' view of how to become a success at investing. Read More

While the state of the economy should never be a deterrent in starting a small business -- people and businesses still need to consume goods and services -- a downturn does have an effect on your ability to find and obtain capital for their ventures, especially if your personal credit is a bit lacking. But all is not lost. Read More

a video presentation from johnmoore of the BRAND AUTOPSY MARKETING PRACTICE. When "small businesses" dream, they usually dream of becoming a bigger busines... Read More

Free SEO tips and tricks increase your website traffic with search engine optimization. Read More

Earlier this week I gave a presentation on the intersection of SEO, online PR and social media to a great mix of people (mostly agencies) at a SEMPO Arizona event. The SEO/PR/Social topic is an interesting mix due to the convergence that's been happening over the past 2-3 years and of course, because it's the essence of what we've been doing at To Read More

Lenny Mendoca, The chairman of McKinsey Global Institute discusses how companies can learn from the current economic crisis and build better businesses for the future. Read More

"How can I increase my number of face-to-face appointments when so many companies aren't buying right now?" Read More

As always, "Cash is King" and Ron McNutt has written a humorous yet excellent post on how to get the cash flowing IN to your business. Read More