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I keep repeating it. Your success in social media (and elsewhere) depends on your hard work, commitment, patience — and most importantly on how caring and respectful you are towards your audience.

I follow a lot of Fan Pages on Facebook and spend some time every day observing how they connect wi Read More

As someone who has worked in the design industry for many years it’s horrible to come across site after site with awful logos and headers. Of course as a blogger I also understand why this has happened. The budget often isn’t there to pay a professional and with all the tools available why not give Read More

This post is a good round-up of 5 copy-only, 5 visual-only, and 5 copy and visual ads. This shows the difference and the strategical use of each. Read More

Use employee recognition to win over your typical cynics. Find out here in more detail how to cure even the most incurable cynics of corporate volunteering. Read More

Most small business names are trademarked or protected in some way. So, it can seem daunting to find a name that does not step on anyone's toes while still being memorable enough to attract boat loads of customers. Here are 4 tips for naming your small business. Read More

Depending on your target market and message that you want to get across, design your ad appropriately whether copy or visual only ad. This post will guide you into knowing just how to do that. Read More

Social media isn't easy.There's always a new platform you should sign up for, or a new feature you need to learn about. Read More

May seen like a sensible idea. Especially your competitors market their products or services in the same way. However you could end up as a sheep and not enjoy the success you desire. Read More

Are you a marketing magpie?

In this guest post at Marketing Donut I explain why it's bad to be a marketing magpie, always on the look out for new ideas, and how to avoid it. Read More

One way to evaluate your career is to consider what makes your job worth doing – or what a job worth doing would look like. Can you think of a reason to keep doing your job? Read More