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Another survey has surfaced that shows white papers to be most effective in their ability to influence key business decision makers. The results are courtesy of Eccolo Media, an industry marketing analyst that publishes an Annual Report called, "The Technology Collateral Survey Report". To access this report, please follow the link above. Read More

Think texting doesn't have an impact on your business communication skills? Think again. A new study shows that there is a link between short attention spans and poor business communications. Read More

The Friday FREE White Paper List is a summary of the free white papers that have been posted during the past week on Twitter. Each white paper is completely FREE and does not require either email registration or any other personal information. This is a great way to review white paper examples and learn new techniques. This week features a white p Read More

At first it was a cute idea. Now it's become commonplace. Are you tired of seeing countless numbers of white papers, articles, and blog posts using numbers in titles. This blog post will provide "three" reasons why you should wean yourself off this bad habit. Read More

The Friday FREE White Paper List is a summary of the free white papers that have been posted during the past week on Twitter. Each white paper listed is completely FREE and does not require either email registration or any other personal information. This is a great way to review several white paper examples and learn new techniques from hundreds Read More

Now that white papers have become as common as websites, how are you going to create a unique differentiation for your organization? If you think creating some inexpensive 'all text' white paper is the answer then guess again. This article will provide you with some tips to create a unique and compelling way to differentiate your white papers Read More

Has technology made our lives easier or more difficult? Some might say that we can get ten times the work done today than we did 50 years ago. Others will say our ability to read detailed information has waned compared to our parent's generation. This post on the WhitePaperPundit blog provides four current workplace challenges that get in our Read More

The Friday FREE white paper list is a way to review over 40 new white papers each week without submitting registration or personal information. The list is made up of white papers submitted via Twitter and is posted each Friday. It is a great way to review white paper examples and learn new techniques. Read More

A lot of people think that Social Media sites like Twitter are nothing but a bunch of babble with no inherent value. But a small percent of Twitter Tweets actually show good "pass along value". In this post on the White Paper Pundit blog, you can learn five ways to leverage Twitter and gain additional exposure for your white paper. Read More

The comparison between freelancers and agencies is a discussion that has been conducted since the dawn of the industrial age. In just about every facet of business marketing and operations, businesses have always made the comparison between the two entities based on a variety of factors such as cost, creativity, and effectiveness. Now the discu Read More