Sian Phillips voted on the following stories on BizSugar

It is important to set milestones. By formally addressing these milestones in a business plan, you can highlight specific employee productivity and business achievements in a written and concrete manner. Read More
There are four types of customers who can put a damper on your retail sales team's positive spirit at work. As a manager, here's what you can do to help them. Read More
These people had managed to lead me down their sales funnel and without my independent research, who knows what I would have done. Over the years, I’ve gone back to this incident again and again thinking about why this and other phishing emails are effective and what I, as a marketer could learn.
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If you’re not engaging with your customers online and using social platforms to build and foster relationships, you’re not only failing to reach a wide group of potential customers but are alienating yourself as well. Instead, take time each day to improve your digital marketing efforts to connect Read More
The growth of the eCommerce segment is not good news for individual eCommerce outlets. Growth translates to competition, which makes it difficult for them to find customers. Read More
As technology has become more integral to the lives of average people, eCommerce has become more important to business. Incorporating eCommerce into a business is an important step for ensuring long-term growth and sustainability. Existing businesses with an established customer base will need an e Read More
Choosing the best domain for your website is the first step to online success. But how do you know which domain is the best for you to buy? There are innumerable scammy domains available with high page ranks and others that people have purchased for large sums of money only to realize they are comp Read More
Giving customers something free is a great strategy for attracting more business. When it comes to software, though, you’ve got two models to consider:

The free trial, which gives users total and free access for a short period of time

A freemium version, which is free forever, but has limited Read More
Live chat support is considered a staple of customer service, but it’s also an important piece of the marketing puzzle. In fact, live chat is even more valuable when integrated into your marketing strategy framework. Read More
Effectively managing all of the social media channels and options can be overwhelming, especially on a budget or with a need to focus efforts on the business itself. Few would argue with the need to take advantage of social media marketing as a low-cost, high-reward way to drive traffic and reach p Read More

This Could Be One of the Most Underestimated Employee Benefits

What's more important than salaries at your small business? Small business owners and entrepreneurs sometimes believe they …

Multiple Marketing Channels Increase Sales

Remember when getting organic traffic was easier and there was no such thing as a penalty? Early on with AdWords I … More
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