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Watching the ads on the night of the SuperBowl LI, I was feeling the pain—and the exhilaration—of the business owners and marketing folks who must have worked very hard for over a year for this 30-second, $5 million moment when their ad  was presented to over the more than 111 million people watchi Read More

Advantage to small business because of this new development:

Google will index Facebook public posts and other content from Facebook business listings.
Your posts on your business pages now have an opportunity to appear in Google mobile searches.
Opportunity to search for mentions of your bran Read More

There are two questions we hear fairly often from home improvement business owners. You may have even asked these questions yourself.

How do I get more reviews?
How do I manage bad reviews?
During our webinar, we’re tackling these questions. We’ve joining forces with 3 experts on the matter (s Read More

Almost 44% of US Households are cellphone only. How does that change your marketing? Mobile marketing becomes even more important as there are less households to market using the traditional telemarketing channels. Read More

Communication is all about human beings, even if the tools are different today.

Even if a customer’s email takes only milliseconds to arrive at your computer, do you have a strategy to communicate with your customers. Here are a few tips for small businesses. Read More

The key takeaway for business owners is that they should add their business to the Google Local pages, paying special attention to the accuracy of the location, menu and the hours of operation. Watch out for reviews from Google City Experts and have a strategy to cultivate the new Google City Exper Read More

American business magnate, investor, and inventor Elon Musk shares his advice on creating a business empire. Founder of PayPal and SpaceX has some great word of advice on work ethics and determining the business you want to create. Read More

You can never learn enough about marketing. Even a travel to the local barber shop can teach you a lot of things. Here are some marketing lessons from a local barber shop. Read More

In the past decade, the rise of online communities, forums and social networks has fundamentally changed our travel habits. A decade ago, a lot of my trips started with a visit to the AAA office and the library to collect AAA Trip Tiks, guidebooks, maps and other destination information. Read More

More and more people are finding your business online, but that is only half the story. If you have a great location, you can also appeal to new people who are walking past your business every day. I can’t tell you how many countless times I have used a new business based on their business signs. Read More