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In 1989, I left India with two dream-stuffed suitcases for college in Western Massachusetts. This was long before the wave of Information Technology swept the country, dotting business parks across once ox-plowed fields. My Swiss Air flight roared above Bombay, above the rickshaw traffic and stray cows. Despite the 6000 miles, the 23 hour plane ri Read More

The title says it all. The post shows you what resources to use to measure what metrics with your startup social media campaign. And then all the resources are...free. Read More

Steve Roesler offers five practical tips for finding out how you're doin'. My favorite is number four: “Your best relationships are with people who say 'no' to you. This isn't about someone refusing to give you feedback. It's about the paradoxical dynamic that surrounds difficult news. It takes a high level of trust to say 'no' to someone. As a re Read More

Your company could offer the best prices and services around, but if your company fails to make customers feel wanted, you can consider the chances of repeat business out the door. When it comes to retaining customers, simple gestures go a long way. And yet, if studies are anything to go by, we have yet to learn the fine art of keeping customers f Read More

China may still have a Communist political system, but its economy is transitioning to capitalism. It has a growing middle class hungry to buy Western goods. Enterprising U.S. companies are investigating and some are capitalizing on the opportunities China presents. Just don't forget to do your homework before you expand. Read More

Seth sums it up nicely. Small business is a weapon, not a reason to whine. Read More