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What if you built a site and all the right people showed up, but none of them bought anything? The traffic is ample and the content is killer with thousands of links, but sales are flat. What if you knew you had the best prices or the most unique offerings in town and STILL no one was buying? Would you realize you probably had some usability is Read More

Sometimes, for a little shock value, I like to tell people I grew up in the back of a liquor store. And I did -- sort of. When I was born we lived down the block from the liquor store my grandfather and uncle owned in Brooklyn, and I spent a lot of time in the stock room building castles out of liquor boxes and packing materials. We moved from Broo Read More

Well the first 100 days of the Obama Presidency have come and gone. Regardless of your political leanings you have to give the Obama administration some credit. We will avoid the next Great Depression!       Read More

How do you deal with negative word of mouth? Embrace it. Because it's a part of you. Your story. Your history. Enter Pizzeria Delfina in San Francisco. They, like just about all restaurants, get reviewed on Yelp. And, like just about all restaurants, they get some weird, negative reviews peppered in with the good ones. But what did Delfina Read More

There are few opportunities in the world of franchise ownership that have the impact on children like these do... Read More

Several years ago, “the world is flat” phenomenon took hold. A place where every sector and segment of the world would become interrelated and interdependent. 1+1=3 Yet today if you look at the world, it doesn't feel flat at all. If anything, it feels disjointed and straining at the seams. Read More

Mike McDonald at WebProNews recently spoke with Khalid Saleh of Invesp Consulting who discusses some things eCommerce site owners should keep in mind when looking to improve their conversions. This is a video that all eCommerce site owners should watch. Read More

As growing businesses rapidly gain experience and test results from Internet direct mail, they are learning more every day about what works and what doesn't with the new medium. Bob Bly, author of Bly on Direct Marketing, has been keeping a close eye on this emerging marketing tactic. He says the following six techniques show the most promise in t Read More

Article by Kelley Robertson covering the basic set of rules for success in sales. Read More

AdAge reports that the Federal Trade Commission is moving closer to a proposed plan that will begin regulating viral marketing and blogs. Regardless of what side of the political fence you are on it's starting to get a bit scary as to just how much the government wants to be the overseer of everything. Read More