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If you want your business to succeed, you need to market it. But marketing requires time, money and resources. Here are the 5 biggest marketing challenges faced by small businesses… and proven tips for overcoming them. Read More

It’s difficult to get a new business off the ground. Staying real, and separating fact from fiction can help entrepreneurs navigate the challenges of starting a new business. To help you separate fact from fiction, here’s a look at 8 big startup myths (at the truth behind them). Read More

Every business has some angry, emotional or difficult customers. While talking down an angry, frustrated customer will never be easy, there are proven techniques that make the process more effective, and less frustrating. Here's a good look at 8 of them.



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In the 1990s, grocery stores carried around 7,000 different products. Today, they carry up to 50,000. If you want to make your products stand out among the 50,000 others lining the shelves, check out our 6 proven tips for great food packaging.





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While you can never guarantee a successful product, you can vastly improve your odds if you prepare properly. So, set your business’s next product on the path to profitability with the valuable lessons from these 5 positively staggering successful products.



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Feedback from customers – and what you do with that feedback – can turn an average business into a high growth business. But where should you begin? Here's a good look at the questions you should ask and why the answers are important to your business.

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From dating apps to online shopping, we choose products, services and people based on beauty. Successful business owners know this well. Here are 7 proven reasons why good design is good business (and how you can use design to increase your small business revenues).

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While powerful psychology principles guide product design, there are still plenty of great failures in product design. Want to guide your product design to a successful launch and profitable life? Then read on to benefit from the hard-won lessons of 7 absolutely epic product fails.

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Here are 13 proven ways to optimize your business website to convert people browsing into customers. Improving your conversion rate is the easiest way to increase revenues and profits for your business.

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Deciding how to brand your food truck may be the most important decision you’ll face as a food-on-the-go entrepreneur. A well-branded truck can draw attention to your business everywhere it goes. Follow our food truck branding guide and your truck will race ahead of your competition. Read More