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It’s a more civilized way to shop, and yet hundreds of thousands of retailers are still refusing to expand their store into the world of ecommerce. Online shopping is big business, and a great way to move stock all year long. So why are smaller retailers avoiding the “Order Now” button? I’ve got th Read More

Tips to broaden the appeal of a boring product. Four hints to help you market an unmarketable product. Read More

There are many benefits when it comes to being a freelance writer, or any type of freelancer for that matter, but there are also a few hardships that come along with the job. Remember, the sweet is never as sweet without the sour. The biggest hardship of all is the unpredictability of income. Read More

Although Google Analytics is free, it can be tricky getting the Ecommerce section to provide you with the kind of data you need to track specific transactions. Here's sample code that makes it easy to track PayPal transactions in Google Analytics. Read More

As we head into the holiday shopping season, retailers are hoping that we are ready to spend some money. It looks promising: Last year online spending for Canadians surpassed $15 billion, most of it done using credit cards. A similar trend is happening around the world. Read More

Performing a competitive analysis of a popular website in your industry will help you better understand how your industry links, the types of links you can expect to get, and how many links your site will need to have before results are visible. The key is knowing what to look for during the analys Read More

Small business brand speaks of the most basic questions: What is a brand? And how do you build and manage one? This is what we will answer at the end of this article. You will know:

• how branding is relevant to your sales
• how to create a brand
• how to build a brand
• how to maintain a bra Read More

Blogging Tips To Blog As A Job I think there are many bloggers new and established bloggers that still don’t see the work it takes to building a successful Read More

Five tips on how to get readers to engage with your blog posts and provide feedback in the form of a comment. Read More

There are a number of things that the print industry got right, things that have been forgotten on the internet, and so there are a number of lessons that you can learn from print newspaper ads that will make your website more popular and successful. Read More