BizNewsie voted on the following stories on BizSugar

Retailers are in the process of finalizing their marketing strategies and budgets (if they haven't already done so) with the goal of optimizing sales and profits. Industry Insights' Joe Keenan explains which trends retailers need to pay particular attention to, in addition, to making predictions fo Read More
Last year, our PPC team made a few industry predictions surrounding Google, mobile, tracking and more. Below, Dana and Jerry reflect on the predictions we got right and make predictions for 2015. Read More
Recent reports reveal that Black Friday is not necessarily the best day to cash in on holiday shopping deals. Industry Insights' retail expert explains why and what marketers can do to ensure success. Read More
Callout ad extensions allow you to include added text and detailed information within search ads, with the overall goal of increasing your click-through rates. This is a great way to highlight or “call out” special products or services that your company provides. Most importantly, callout ad extens Read More made history with the largest listed IPO. Industry Insight's retail expert explains how this move will affect U.S. retailers and consumers. Read More
But today's leading organizations are finding ways to capture and analyze Big Data in a way that is driving real-time value in operations: by leveraging next-generation software solutions.

In this article, we'll dive deeper into some of the main challenges around Big Data, examine how leading ma Read More
The influence of technology in the retail industry has grown exponentially over the years, and never has it been as strong as it is today. In fact, the lines are blurring between retail brands and technology firms. Retailers are spending huge sums of money to develop their own technology to better Read More
Google is rolling out a major change to keyword matching in AdWords next month. Beginning in late September, all Phrase and Exact match search queries will include close variants and misspellings, meaning that pure exact match keywords as we know it are dead.

But do not fear AdWords Gurus; this Read More

The Best Work Life Balance Blogs of 2014

The Best Work Life Balance Blogs of 2014 Avatar Posted by BuyerZone under Employee Benefits
From 228 days ago
Made Hot by: fusionswim on August 19, 2014 12:54 pm
The Best of BuyerZone series highlights blogs that help business professionals crush their goals. But with summer already in full-swing and 2014 is past the half-way mark, it's time to reevaluate your personal goals.

BuyerZone lists the 10 best work life balance blogs of 2014. Read what the expe Read More
Google Conversion Optimizer analyzes your historical data (and a number of other factors) to predict the likelihood that your ad will lead to a conversion. The goal of Conversion Optimizer is to get the most conversions given your Max CPA (the most you are willing to pay for each conversion) or Tar Read More

5 Things Your Latino Employees Wish You Understood

Latino employees are the fastest-growing segment of the U.S. workforce – in fact, by some estimates one in three working …

Fiona McEachran: In Love With Marketing

All small business owners must get acquainted with marketing, but for Fiona McEachran it was a match made in … More
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