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Google Base is one more tool from Google that can help you get the most out of your marketing efforts. If you sell products online, this is not only a good way to get your product listed in a product search engine, but it has added benefits for visibility as well. Read More

What habits are keeping you from sales growth? Read More

Forget 18-to-49. Thanks to the Baby Boomers, 50-and-over is your new marketing sweet spot. Read More

In the final installment of his popular "The Entrepreneur's Lament" series, David N. Feldman explains how you should handle your business when, after several years, it starts to bore you. Read More

How do I write a press release? Do you want some examples of how to write that release to TV and newspaper reporters? Read More

Google is auto-filling local business profiles with photos and videos pulled in from other web sites. Read More

What should you do if you find yourself getting ambushed by a TV reporter? Where do you look? What should you say? Should you walk away? Read More

How do you deal with negative word of mouth? Embrace it. Because it's a part of you. Your story. Your history. Enter Pizzeria Delfina in San Francisco. They, like just about all restaurants, get reviewed on Yelp. And, like just about all restaurants, they get some weird, negative reviews peppered in with the good ones. But what did Delfina Read More

Several years ago, “the world is flat” phenomenon took hold. A place where every sector and segment of the world would become interrelated and interdependent. 1+1=3 Yet today if you look at the world, it doesn't feel flat at all. If anything, it feels disjointed and straining at the seams. Read More

Mike McDonald at WebProNews recently spoke with Khalid Saleh of Invesp Consulting who discusses some things eCommerce site owners should keep in mind when looking to improve their conversions. This is a video that all eCommerce site owners should watch. Read More