waltgoshert / Voted
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If you're like most small businesses, you are marketing to all your customer types in the same exact way. But what if I told you doing this is a very ineffective way of obtaining new customers?
The fact is that everyone comes to your business at a particular stage. Some people are just hearing about your company for the first time, others kno
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What performance metrics do you want to monitor for your business unit on a continuous basis that are the most important and are very volatile for the achievement of operational and sales success? Also ask yourself what kind of precise micromanagement report you want, to whom should this report go to, and when and how often should this report be v
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Strategy and who needs it is explained in a post by Steve MacGill, CEO and Founder of PeerSight Online (www.peersightonline.com).
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Looking for some powerful (and free) SEO tools? Anita Campbell at Small Business Trends offers a few of her favorites.
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There are a lot of little things that can junk up your code, but, for the most part, the search engines don't really care. It doesn't matter to them if your HTML validates or if you keep your code "clean" or not. When it comes to analyzing your pages for search engine rankings, none of that really matters a whole lot. But when it does matter,
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In my opinion, most sales teams are so focused on getting those sales that they don’t take the time to inspect their sales processes and determine where they might be losing a disproportionately large number of leads.
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It's my ABC's of Innovation I developed from leading a small business and finding that innovation was the key to our sustainability.
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It's a great article that points out the power of LinkedIn, how to maximize it for building your social network, and how LinkedIn's benefit is even greater if your business is in a small town.
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Here's a Business Week article...Meet the Antipreneurs:They’re against advertising, corporate America, and globalization. That’s good for business...that deserved a rant.
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Taken from article: You must be wondering, why would anyone want to ruin their SEO? Trust me, I ask myself the same question whenever clients or prospective clients explain the things they've done to get themselves in trouble with the search engines.
While there are abundant “how to” resources on SEO online, at conferences in books, newslette
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Oftentimes, people opt in to e-mail lists—whether it be for newsletters, promotions or information—and then just ignore everything that’s sent to them. Those individuals signed up for your e-mails for a reason, even if their actions don’t show it. For one reason or another, they’ve become inactive subscribers. It’s your job to figure out a way to
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