Shelly / Voted
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Posted by
mona19
38 days ago
(http://marketinginteractions.typepad.com)
Category: Online Marketing |
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When I say 'become a spammer' I mean it in the FBI/Mulder profiling way, not the Buy-lots-of-servers-and-send-out-millions-of-messages-an-hour way. You can become a far better e-mail marketer if you study really crappy e-mail marketing. All those e-mails that look like they were written by a troupe of crazed chimpanzees hold invaluable lessons i
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Here you can see that about 80% of the qualified leads were completed within 1.5 hours - in one or more conversations with the decision maker.
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Starting a blog is not for everyone. There are lots of reasons not to blog, including having the time to keep a blog up to date, having something to say, and the fact that blogging is becoming an increasingly crowded space making it far tougher to stand out than it may have been in the past. Why would I start a post about successful blogging with
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The WALL STREET JOURNAL offers a list of tips for online marketing success during the upcoming holiday shopping season. And yours truly is even quoted in there. :-)
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Cause-related marketing can increase sales as much as 74% in certain consumer-goods categories, and consumers spend twice as long looking at cause-related ads than generic corporate ones, according to a study by Cone and Duke University’s Fuqua School of Business.
After participants were exposed to either a cause-related or a generic corporate
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Professional copywriters know that All successful sales letters start the same way: with a compelling headline!
In fact, the headline is the most important element of your salesletter because it’s key to grabbing your readers’ attention — and keeping it! And you only have a matter of seconds to do this. If you don’t instantly excite, inspire and
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Rich media advertising may draw the eye, but it doesn't necessarily draw clicks, according to recently released results from an iPerceptions study.
iPerceptions' latest survey into which ads are being clicked on, and by whom, appears to suggest that good old-fashioned text ads are the most likely to be clicked.
The research firm found th
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The number of Gamma women in America - those who influence a wide network of consumers and generate and disseminate new ideas and trends - is estimated at 55 million and growing, according to a report from Meredith Corporation.
As the social and technological environment becomes more suited to their communication styles, their influence in the
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As life-long employment fades and the workforce becomes increasingly mobile, many companies look to hire skilled, experienced workers to improve productivity quickly. Those workers, however, often bring baggage from prior jobs that can negate the benefits of their prior experience, according to new Wharton research.
Companies might be better of
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Want to think big like Donald Trump? Here are the top 8 strategies that you need to steal from the Donald to think make it big.
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With a recession looming and job opportunities becoming scarce, many people are looking to entrepreneurship as a new career path.
How will the upcoming American election impact small business owners? Here’s my take on how small business friendly Obama and McCain are:
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After you’ve been in business a few years you look back. Suddenly everything is so obvious. Too bad all those things that seem so clear now, were not so clear then, when you were living through the early years of your startup.
Here are 3 lessons by Anita Campbell that could have saved her a lot of expense and time:
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