blueenergy / Published


MSNBC.com is offering local retailers and SMBs the opportunity to run ads on its site for as little as $50 per day, reports MediaBuyerPlanner. Businesses can build and run customized online display ad campaigns in minutes through a new self-serve option through a partnership with AdReady.  More...
Here are 21 free and online web based applications which are very helpful for you to process your daily work. If you are designer, developer, office worker, manager, supervisor, student, home user, etc but we make sure to add something interesting for everyone. Most of them are not very well known but they are really amazing in respect to their fe  More...
Even as small and midsize companies struggle with Web 2.0, it's time to look ahead at the even newer opportunities and challenges posed by Web 3.0 and the next generation of Web tools and techniques. In this first of a three-part series, a look at where the Web was and where it is now.  More...
Cybercriminials' latest effort involves a combination of VoIP and phishing and is aimed squarely at small and midsize businesses. Cybercriminals have become quite adept at taking advantage of the latest technology. Their latest foray centers on leveraging the significant acceptance of Voice over IP (VoIP) to steal personal information. Th  More...
Finding the right business broker, investment banker or advisor is a crucial part of a successful exit strategy. But there are a number of complex issues to examine when seeking the right professional. It starts with interviewing your prospects. First, determine their industries of expertise. Brokers who operate primarily in real estate transa  More...
Brand and subject lines are key factors in getting your e-mails opened, but so is your recipients’ prior experiences with your e-mail efforts. 51.2% of survey respondents indicated prior value influences their decisions to open e-mail. What’s more, prior value was the only factor to exhibit year-over-year growth. What this means is the value clock  More...
Quiznos invited the public to submit homemade commercials in a contest intended to attack a top rival, Subway. The contest rules made it clear that the videos should depict Quiznos sandwiches as “superior” to Subway’s. Subway promptly sued Quiznos and iFilm, saying that many of the homemade videos made false claims and depicted its brand in a dero  More...
These tips are meant for technology startups, but many of the ideas apply just as well for any startup. This is a collection of startup tips covering software engineering, infrastructure, PR, conferences, legal and finance. They describe best practices for an early-stage startup. We hope that you will find these tips useful, but also please rememb  More...
There are times where it can be difficult for small business to compete in the paid search environment. As the cost of targeting keywords on venues such as Google AdWords continues to increase, many small businesses are finding it difficult to keep pace. We recently encountered a scenario like this with a client's Google AdWords campaign. The mai  More...