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Multi-Level Marketing (or MLM) is very different from Affiliate Marketing. Yes, in both cases, we observe non-salaried salespeople involved, but the differences are too fundamental to confuse the two. Read More

On this year's International Women's Day, I am excited to bring you a super compilation of interviews celebrating women in affiliate marketing. They are destined to inspire you...

And to all ladies, who are reading this, Happy Women's Day!! Read More

Everyone wants to sell more. In this post we dive into content-related conversion optimization advice, covering 5 low(er)-hanging fruit that you should be picking... or, rather, "leveraging". Serious actionable knowledge ahead... Read More

Affiliate recruitment should take the majority of the time spent on managing your affiliate program. This post covers 5 things that may impede the effectiveness of your affiliate recruitment efforts, giving you ideas on what to do, and how to do it right. Read More

"The Complete Guide to Content Monetization Platforms" dives into:

* What these are
* How they work
* Benefits of using them
* FTC disclosures
* Key players (to consider)

This is a truly everything-you-need-to-know type of post (on this specific topic). Read More

Long ago, Fiverr was one of the (better known) pioners in the space of freelance marketplaces. Then, Upwork bit a piece of their pie. Now, there is a plethora of such websites. This list highlights ten that are worth considering. Read More

OPMs are frequently juxtaposed with in-house-based affiliate program managers, and rightly so. The core function of both is the same (that of supporting the health and development of an affiliate program); and the core responsibilities of both are also the same: (i) affiliate identification and rec Read More

Influencer marketing is hot; but not everyone has the budget for it. When it comes to small businesses, specifically, the option to consider is advocacy marketing - or leveraging the enthusiasm and loyalty of satisfied customers. Read More

Autopilot mode is not the solution for the affiliate program.

(a) Build one-on-one relationships with affiliates,
(b) Understand that money is not always the answer,
(c) Test,
(d) Segment your affiliates,
(e) Set concrete KPIs and track them constantly. Read More

More than twenty 2017 affiliate marketing predictions from some of the world's most brilliant affiliate marketing experts (from all sides of the business: affiliates, advertisers, and solution providers). Enjoy! Read More