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When it comes to designing your ecommerce store to maximize conversions, you would intuitively think that copying another successful online store would be the Read More

How opportunities are everywhere if you just take the time to take some action and execute. This particular store was created after reading an article in WSJ Read More

This is the pilot episode for my brand new small business podcast. Not sure if podcast submissions are allowed here. If not, I will stop submitting them. Read More

The main problem with Google Analytics is that it doesn't tell you how a visitor is interacting with your website. In today's post, I'm going to show you how I used a powerful tool called Crazy Egg to improve the conversions for one of my top landing pages. Read More

We've been running our ecommerce store for quite a while now and every single year since the beginning, our business has been growing in the double and triple digits. So this past year, we’ve been working on a plan to outsource the business.

Today, I’m going to discuss what we’ve accomplished s Read More

I love the concept of bootstrapping. The idea of beginning with literally nothing and building it up stage by stage fascinates me. After all, money is a great facilitator, but we don't all have thousands of dollars to invest in a business up front. Read More

What is the best way to conduct customer service if you are just a small store? Here are some tips and tricks that we use with our online shop. Read More

There is an apparent misconception amongst some online businesses and bloggers that personality is a bad thing. But it's actually quite the opposite. You can't please everyone, so stop trying! Read More

This article is a must read if you accept credit cards online using a merchant account and gateway. Don't be deceived by the low rates that you are getting quoted. Read More

The is the first time that I'm writing about the income generated from this blog. Why? Because quite frankly up until this point, there hasn't been much to talk about. Is blogging worth the time? Read More