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Social media is a great way to keep in touch with people. Businesses have long been using it as a way to connect with their customers and find out what they think to the company. So with that in mind, is it a good idea for local authorities, public facilities and other government groups to embrace Read More

You don't need me to tell you that when it comes to the online visibility of estate agencies, the stakes are high. This is why only the best uses of content marketing have a chance of standing out on estate agents' sites. Read More

While booking a room or rooms to host your seminar or annual conference isn’t exactly rocket science, it’s easy to make basic mistakes, such as finding out you there is no IT equipment, refreshment area or – in the worst case – even toilets.

This is why we’ve thrown together a quick “c Read More

With social media marketing now one of the top routes used for promoting a brand and driving sales, it is important that companies makes the most of it. However, how do you know if what you are doing on the likes of Facebook, Twitter and Google + is paying off? Read More

Despite the rapid advancement in mobile phone technology, there has been one constant - It's an 'app' that comes pre-installed on all handsets and remains the second most-used application behind calls: SMS text messaging. Read More

As smartphone proliferation continues to impact the pockets of both young and old, the sheer amount of mobile users means that spammers have a wider audience to attempt to connect with. How do you separate your SMS communications from becoming spam? Read More

Getting your brand onto Facebook is a great way to build your online profile and to start interacting with new consumers. Well over one billion people already use the social network to see what their friends are up to and this is your chance to get them caring about your goings on as well. Read More

With Google+ establishing itself as one of the major social networks, marketers are now finding themselves juggling a handful of social platforms. One of the major attractions of Google plus marketing however is that simply having an account can affect a person or brand’s visibility on search engin Read More

At the heart of all successful digital projects is great content and even greater content marketing. For me, great content has to fulfil the following criteria as a minimum to even be considered fit for purpose (or repurpose)... Read More

Short, sharp, to the point; see you next milestone. This is how LinkedIn recently decided to congratulate and engage its users in a magnificent PR stunt. Read More