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CRM adoption is one of the biggest issues surrounding sales teams transitioning from traditional sales to a digital, highly collaborative, fast-paced, web/cloud-driven way of doing sales. In this article, I give 6 ways that companies can leverage the adoption of new CRM technologies. Read More

CRM adoption is a difficult process for companies that want to break away from traditional sales processes into more efficient, technological ones. This article discusses some popular reasons why the implementation of CRM solutions fails these days. It also offers a some solutions to these issues. Read More

Email has become the main medium of communication with customers. The article presents 8 ways to improve your customer interactions using email. It also includes an notable list of references to further optimize your email marketing efforts. Read More