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By now there is a good chance most everyone has a thought and emotion that runs through their head when they hear the phrase, “pink slime.” But what can small business PR learn from the pink slime fiasco? What lessons are to be learned in understanding what has taken place, how did the pink slime c Read More

Here is a review of Visual Marketing: 99 Proven Ways For Small Businesses To Market With Images And Design. Great visual marketing tips for any small business looking to use images as a way to market their company. Read More

Here's a great background article on how to develop a very successful webinar for your small business. Webinars can be a great way to showcase products or services to audiences all over the world. Read More

Here is part 2 of a 5-part series from UnderstandingMarketing.com on how to write a press release. Part two teaches entrepreneurs and small businesses how to write a press release subject line and headline. Read More

Do you know how to write a press release to promote your business? Here is the first of a five-part series on how to write a press release to generate news. Read More

Figuring out how to write a business pitch can be a challenge for many business owners. But it also comes with great reward. Here are tips on how to write a business pitch for small business PR. Read More

The Miami Dolphins have achieved really bad PR lately. Here are a few ways entrepreneurs can learn from the Dolphins to ensure healthy small business PR for their companies. Read More

How an exotic stone importer made headlines through an incredible act of kindness in South Florida. A beautiful tribute to the Lynn University students and faculty who perished during the 2010 Journey Of Hope to Haiti. Read More

No matter what the size of your business is, a business plan is an integral part of its overall success. A business plan needs to be concise and exhaustive, yet leave enough flexibility to allow room to adapt as necessary. One aspect of a business plan all too often overlooked is the section on sma Read More

Here are 16 small business PR tactics entrepreneurs can immediately start doing to help drive publicity for their businesses to increase brand awareness. Read More