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There are few things as frustrating in the world of business as a customer who won’t pay. You delivered the product or service as promised, but the customer hasn’t lived up to their end of the bargain.

If you’re striking out time and time again, it might be time to change the game plan. Below ar Read More

Search Engine Optimization (SEO) is the key to success for any business that is active on the web. It not only helps find relevant keywords when searches are conducted via search engines, but also helps save a big deal of money. As experts put it – “SEO is the best customer acquisition strategy in Read More

“Done poorly, guerrilla marketing can make your company look like a nightmare. Donecorrectly, it is one of the single most powerful marketing tools.” – Experiential MarketingForum

Guerrilla Marketing, which is an alternative form of marketing, was a term coined by Jay ConradLevison in the early Read More

Shawn Trautman has captured national attention as a businessman and Lead Instructor in over 50 top-rated DVDs including Dance Lessons 101. Shawn’s success as an instructor can be attributed to his pioneering, multi-faceted approach to learning through video and relationship building.

Dance Video Read More

Are you ready to sell your business? If so, there are a few questions you need to ask yourself. What will you do after the sale? Understand it is not what you will do with the money you get from the sale but also think about how you would spend your time. There are many business owners who are depr Read More

Andrew Schrage, Founder and Editor of Money Crashers, launched his start-up SparkCharge Media – a conglomeration of financial websites including MoneyCrashers, in 2008. He started his business on a shoestring budget at the height of the recession.
“With my business plan, I knew how much I had in s Read More

Success Through Branding

You might think that only big business needs to brand, but that’s not so. The minute you open your doors you need to begin to brand your company. You will become a brand in the eyes of the customer whether you promote yourself or not, the only difference is rather t Read More

Sam Lazarus of Best Corporation, Inc., who is also a ServiceMaster franchisee, in Kansas, has seen significant savings in his business by adopting various cost cutting measures. Let’s hear it from Sam himself -

“With the economic downturn,as a small business owner I have systematically focused o Read More

We have heard a lot about the hardships and economic challenges small businesses faced in 2011. Despite these economic hardships, Small Business owners in America are setting themselves up for a comeback, says a survey.

A recent survey by Zoomerang Online Survey & Polls and GrowBiz Media reveale Read More

In the last decade or so, we have seen the demise of many companies as a result of shady deals or financial scandals. Companies like Enron, Fannie May, Arthur Anderson, and tons of others, as consumers lost trust in these organizations and what they were saying.
Read More