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“Cheap Lists DON'T deliver Rich Results, they deliver Cheap Results”. If you have read the Sandra Boynton book (see image above) to your child, then you know what I am relating this to. If not (which most likely means you are yet to step into parenthood), then you will. Read More

Public relations practitioners, like most of their marketing colleagues, are struggling with the new realities posed by the decline of traditional media and the rise of unfamiliar new approaches. The effective use of content marketing will almost certainly replace much of traditional public and media relations. Joe's presentation to the Cinci Read More

Technology Marketing Corporation (TMC (News - Alert)) today announced that the Voice Over IP channel, sponsored by VendorSeek, has been launched as the newest addition to the TMCnet channel program. The Voice Over IP channel promotes Internet telephony solutions and includes an overview of VendorSeek's products. In addition, visitors can find val Read More

Companies are increasingly adopting Voice over IP (VoIP) for their corporate telephony infrastructure. With VoIP telephony replacing traditional public switched telephone network (PSTN) telephony services, companies have concerns around the security of VoIP services. Users tend to trust the PSTN since it is more infrastructure based and the infras Read More

Geoff Alexander of Geoff Alexander & Company did a really great post titled “Vertical Marketing: Discovering a new prospect world by reinventing your message” which is a brilliant strategy to focus your sales and marketing efforts on specific verticals that you have had success working with in the past and make the most of that experience. Read More

As we kick off the New Year, we're typically in an “out with the old, in with the new” mindset. While that may be true for a lot of things, it doesn't have to be the case for your marketing database. As we ponder in 2009 how to do more with Read More

Listening is important and will set you up for success in your social marketing, if you are in any type of marketing role you must become a good listener because: Read More

VoIP, or Voice over cyberspace Protocol, is alacritous decent the dearie of the telcoms. Everyone is actuation on the internet good (or ip phone) bandwagon and the prospect of affordable good assist for all. However, aforementioned every aborning technologies, the hype sometimes outruns the reality, and patch VoIP is sure a auspicious newborn prof Read More

Link development isn't getting any easier. With each passing year it becomes increasingly difficult. Yet we all tend to overlook good link opportunities. Are you skipping over possible good link opportunities? Let's take a look at some common ones. Read More

Sean Percival is a published author, developer, blogger, and an overall online marketing and SEO expert. A short while ago, Sean asked if I would write the foreword for his new book, MySpace Marketing. Que, the book's publisher, has graciously granted me permission to share the foreword with you. While the premise encompasses MySpace, as a soc Read More