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Welcome to Screencast Saturdays! This week communicatto team member Mary shows you the basics of setting up an account on the photo/virtual shared scrapbook service Pinterest! Read More

What does this mean for businesses? According to recent studies and statistics on social commerce, our online shopping habits are growing and evolving every day. Businesses that remain out of the social sphere will be missing out on access to their most social, engaged and enthusiastic customers. Read More

The ioSafe Rugged Portable is a portable hard drive that works with PCs or Macs, and comes in several different configurations. With prices varying depending on the device you want – you can check out the pricing on the ioSafe website. Read More

I write a lot about social media for external communications, but what about social media for work teams? Turns out there’s a lot of potential for internal communications, but it’s still a patchwork quilt of geekery and confusion. Read More

“Whoever controls the media, the images, controls the culture.” This quote, from the outspoken American poet, Allen Ginsberg, seems to have particular resonance in today’s digital world – and provides an apt starting point for this installment of the digital literacy series. Read More

Traditional agencies are hot to run Facebook contests. It syncs up with their enthusiasm to build “buzz” over product launches, grand openings, and such. Trouble is they have no idea how to run them and they risk getting their clients kicked off Facebook for violations of the terms of service. Read More

All I really needed to know about content marketing, I learned in kindergarten – specifically during story time. Whether it’s a fairy tale or a fable, a parable or a poem, the structure tends to follow a certain pattern. Read More

Digital media has greatly impacted my job, most notably in deadline expectations. Covering crime and justice, where there’s a lot of breaking news — a murder happens downtown, an important trial — the expectation for quite some time is that we file stories in progress. Read More

Many hands make light work. It turns out that old adage applies to more than just barn raising and yard clean up. In the digital world it can apply to financing, lending, production and who knows what else? Read More

If a picture is worth a thousand words, what’s the worth of a video? From a business perspective, priceless. In today’s world, where life online is fast-paced and hyper-interactive, businesses have the ability to connect with their customers in a way that’s genuine and long lasting. Read More