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If you want your staff to produce better results you're going to have to pay them more, right? Apparently not so. According to Dan Pink, once even basic cognitive and creative skills are required, money is not the answer. Fascinating video! Read More

One of the most important ways of improving your AdWords campaign is through the three 'Match Types'. The type of match you choose can hugely affect how much the keyword costs and how much it makes in sales. Many beginner AdWords accounts never get beyond broad match but they really should.

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Every business is looking to have satisfied customers. In fact, you are looking for customers who are so satisfied, that they will evangelize your product. A large part of customer satisfaction comes down to what they expected in the first place and what you sold them. Read More

A company cannot survive without its workforce and it is important to recognise this fact. Recognition programs can be expensive but they don't have to be. Here are 13 low cost employee recognition tips that might give you some ideas:

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You are always making an offer and it should always be simple, clear, believable and sustainable. Believable for your customers and sustainable for your business. Read More

500 billion minutes are being spent on Facebook per month and the official count of active users is over 500 million. 500 million users are hard to ignore so lets take a look at Why and How to set up a Facebook page for your business. Read More

Cloud computing is being talked about a lot and it can be a tricky concept to understand. Perhaps the best way is through realising that most of us are using cloud computing every day and have been for some time. Read More

Small business and the entrepreneurial spirit will play a key role in getting the economy back to growth. Despite difficult economic conditions, businesses with big ideas continue to crop up across the country. So, where are the hotbeds of start-up activity? Read More

If you are not meeting objections while selling, you are probably talking to the wrong person. Not only should you be expecting objections and be prepared for them, you should welcome them. Here are 7 attitudes that can help you with objections and improve your sales. Read More

Last week saw the largest initial public offering by a US Internet company since Google in 2004. LinkedIn shares more than doubled during their first day of trading, fuelling expectations of similar IPOs expected in the next year and prompting questions about whether the next bubble is inflating. Read More