What are your most valuable traffic sources? How would you go about figuring it out? What is last touch attribution and why can it be dangerous? What value has a repeat visit vs a new visit?
Read More
These stories submitted by Alastair will be featured BizSugar's homepage
What is Your Most Valuable Traffic Source? – Really?
Posted by alastair under Online MarketingFrom http://www.sitestreamseo.com 4609 days ago
Does Your Company Really Need a Business Blog? :: Management Direct
Posted by alastair under Online MarketingFrom http://www.managementdirect.com 4631 days ago
Over at We Blog Better, Nick Stamoulis poses the question Does Your Company Really Need a Business Blog? He outlines 3 challenges that are real difficulties for small business. Do the advantages outweigh the problems?
Read More
6 Keyword Research Mistakes You Might be Making
Posted by alastair under Online MarketingFrom http://www.seomoz.org 4632 days ago
Keyword research is an all too often under-appreciated aspect of SEO. This post lists 6 common keyword research mistakes that are easy to make and could be holding back your SEO.
Read More
10 Gems From Seth Godin
Posted by alastair under MarketingFrom http://www.managementdirect.com 4651 days ago
In the fog of marketing experts you find online, there are some stand outs and Seth Godin is definitely one. Here are 10 of our favourite posts from just the last few months to get you started:
Read More
Read More
Google Page Rank – It’s Well Past Time to Get Over it
Posted by alastair under Online MarketingFrom http://www.sitestreamseo.com 4669 days ago
If You Won't Listen to me, Listen to Google. I’m so sick of hearing about PageRank and misleading advice given to beginners in SEO you wouldn’t believe it. So I was very happy to see a Google post: "Beyond PageRank: Graduating to actionable metrics"
Read More
Social Media Lessons from Some Top Practitioners
Posted by alastair under Social MediaFrom http://www.managementdirect.com 4672 days ago
The use of social media for connecting with customers is increasingly essential to every business. It is not so easy to find really good advice on how to make the best use of the Internet and social media platforms. So these four posts this week are a goldmine.
Read More
What Small Business Clients Need to Know About Keywords and SEO
Posted by alastair under Online MarketingFrom http://www.seomoz.org 4672 days ago
OK, so I've worked-on or managed well over 100 SEO campaigns over the last few years and a common trend I've noticed is that many small business clients don't really understand how choosing the right keywords affects and defines an SEO campaign and what it takes to deliver results.
Read More
Is Your Start-up Fundable? :: Management Direct
Posted by alastair under StartupsFrom http://www.managementdirect.com 4672 days ago
What makes a start-up fundable? This talk by Angel List co-founder Naval Ravikant gives great insights. If you might seek funding for your business, this video will help you understand how investors think.
Read More
Google+ The New Facebook?
Posted by alastair under Social MediaFrom http://www.managementdirect.com 4680 days ago
Google+ is in its final testing phase before going fully public. Most commentators seem to agree that this time Google's social media efforts put them at the races and that Facebook will have something to think about. What does Google+ offer?
Read More
Online Video Marketing Your Time Has Come
Posted by alastair under Online MarketingFrom http://www.sitestreamseo.com 4680 days ago
In 2010, more than 88.6 million Americans watched online video on an average day (up 32%). Online video has been touted as "The Next Big Thing" for years, without necessarily delivering. Here are a few trends we think mean that its time to get serious about Online Video Marketing:
Read More
Subscribe
“Adam: Adding to the list: Inleed in Sweden! ;)...”
“Lisa: Thanks for your nice words! It is available on my podcast host for...”
“Love the title Martin, where is it available?...”
“Yes, it's quite the new term Martin. But it's been around for a while....”
“Automation is a broad topic but I like ConvertKit for emails and SocialBee...”