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In this month’s examination of engagement, I didn’t want to neglect the importance of looking at how we engage our employees. Because the truth is that if your employees are merely satisfied rather than engaged, your company will never reach it’s potential.

As I prepared to write on this subject Read More

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Most small businesses think of their marketing as a push or pull operation.

Either they’re pushing their services, to get their clients to buy this, click that or opt-in… or pulling their clients to them, trying to attract or hypnotize them into their influence field.

Push or pull marketing w Read More

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As a busy entrepreneur, often running your business solo, it pays to use automation tools to help create systems that enable you to more effectively run your business.

There are great tools all over the internet, but sometimes you need to tap into your network to share ideas. So for this post I Read More

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Today on my show I had the pleasure of a speaking with Trudy Scott, Food Mood Expert and Nutritionist, who shared her best strategies for how women can reduce stress and anxiety with the help of proper nutrition.

Trudy believes (as do I) that life is meant to be spent feeling well, mentally and Read More

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If you were watching the Oscars a couple of weeks ago, you were privy to the latest fad in show biz, now referred to as Jolie’ing. One right leg made history worldwide in a matter of moments in a memorable pose on the red carpet. Was it a blatant attempt to draw attention, comments, and possible co Read More

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Client attraction, ideal clients, target market, target audience – no wonder we can be confused and unsure about the activity we should be engaged in to get new clients. Do you find yourself trying to figure out what you should do first? Where you should start? Do you feel a sense of overwhelm when Read More

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We all have favorites when it comes to who we follow on social media. Have you ever asked yourself why one person lures you in more than the next? It’s because they have a way of creating engagement with you by the things that they do.

See top picks from our panel of experts, and please share yo Read More

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Today on my show I had the pleasure of a speaking with Jasbina Ahluwahlia, Founder of IntersectionsMatch.com and MyiMatch.com, who shared her best strategies for how women can stand tall and differentiate themselves from their competition.

Jasbina, having a wealth of experience in her industry, Read More

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Many might admit to external rewards like money, recognition, status, or power. But for the heart-centered leader, the one I’ve been describing for the past few weeks, the fourth virtue of TRUE leadership is an intrinsically motivated Drive.

Just as the other virtues of Selflessness, Courage, an Read More

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What is a Call to Action?

A call to action (CTA) is the next step you want your target audience to take to further them in the “buying” process, which is the entire process of lead generation, nurturing and conversion. CTAs will help you drive traffic to you website/blog/social media sites; hel Read More

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