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Joe Galvin, Vistage’s Chief Research Officer, shares some of the key takeaways from the latest survey, including why there is so much optimism among small business owners, why they’re looking to add employees, why 2018 will be a year to increase investments in their businesses and why there’s more Read More

In order to supercharge your content efforts, you will need to go beyond the fundamentals. You will need to implement best practices that will get your readers more engaged. The tips in this article will give you some ways you can take your content to the next level. Read More

Even if you have created a great product, a lot of its success is dependent on the launch. A product launch is vital because it creates the first impression in your audience’s minds. Here are some of the best tips shared by experts to help you avoid a product launch failure. Read More

We recently caught up with Bettina Hein, Founder and CEO of Pixability, a video ad buying and marketing platform. A serial entrepreneur, Boston-based Hein has built successful technology companies in the United States and in Europe. Read More

Philip Kozyrev talks with Ramon Ray about the importance of making sure an influencer's followers are human and not fakes or bots. Read More

In almost any business, the goal is to “work less make more.” And if any type of entrepreneur truly needed to focus on this principal, it’s handmade business owners who make the products they sell. Read More

It's not your parents' eCommerce platform anymore. Today's online storefronts can be set up and added to a website by nontechnical entrepreneurs. You can literally be selling within a couple of hours, and for a few dollars a month (or less!) with these platforms. Read More

When creating an explainer video, for it to be effective you need to make sure that it’s really going to offer benefit and appeal to your target customers. Here are some helpful tips. Read More

Periscope offers business owners a whole new way to interact with customers and social media followers. These tips explain how to use Periscope for business purposes. Read More

Kira Wampler of Lyft shares with us why she prefers to think of marketing in terms of experiences, and why it’s critically important for her to communicate with as many customers as possible. Read More