Before choosing a brand name, it is critical for small business owners to take the necessary steps to both mitigate liability risks and protect their new valuable asset. Also, take note: once you adopt it, this is only the beginning of the process, and you need to make sure your trademark is protec
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These stories submitted by Fabianlegal became hot on BizSugar
5 Tips for Adopting a Brand Name for Your Small Business
Posted by fabianlegal under LegalFrom http://www.365daysofstartups.com 4570 days ago
Made Hot by: Ruth Stone on November 14, 2011 10:04 pm
What Small Business Owners can Learn from Big-Time College Athletics About Trademarks
Posted by fabianlegal under LegalFrom http://etrademarksolutions.com 4599 days ago
Made Hot by: Cathode Ray Dude on October 14, 2011 11:30 pm
In adopting trademarks and logos for their products and services, small business owners need to be careful to avoid creating confusion with pre-existing brands in the marketplace. Trademarks that are "confusingly similar" to pre-existing trademarks cannot be protected, and may expose the small busi
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